For service-based entrepreneurs ready to find their voice online
Know what to say and how to say it in one focused session
One focused 90-minute session to cut through the noise, ditch the conflicting advice, and get crystal clear on how to show up authentically
claim your spot
let me guess
You're brilliant at what you do, but when it comes to posting about it online, you freeze up. You'll write three different captions, delete them all, and end up sharing someone else's quote instead. You bookmark "content ideas" posts that never quite fit your business, wondering why everything feels so forced
You watch other entrepreneurs confidently sharing their insights while you're still googling "what should I post today" for the hundredth time. There's this nagging voice that says "I know my stuff inside and out, so why can't I just talk about it online?
The truth is, you're not broken. You don't need to become someone else to show up authentically. You just need someone to help you translate what you already know into content that actually sounds like you.
The "valuable content" trap everyone falls into
Everyone tells you to share "valuable content" that positions you as the expert. Post educational carousels, share industry insights, and make sure everything demonstrates your expertise and authority.
But here's what nobody's telling you: trying to sound like "the expert" often makes you sound like everyone else.When you're focused on creating content that's "valuable" and "professional," you strip away everything that makes you different. Your personality, your unique perspective, your way of explaining things - all sacrificed to sound authoritative. You end up with content that's technically helpful but completely forgettable.
That's exactly why I created the
Aligned Strategy Session
A focused 90-minute intensive where we cut through all the noise and get you crystal clear on how to show up authentically online. You'll walk away knowing exactly what to say and how to say it, with a framework that works for your brain and your business.
Instead of trying to follow someone else's template, we'll build a content approach that sounds unmistakably like you. We'll identify what makes your expertise unique and create a sustainable way to share it that actually connects with the people who need what you offer.
Here’s what we’ll work on
lets start
Messaging that actually sounds like you
Find your authentic voice online without sounding too casual or overly professional. We'll nail the tone that feels natural to you and resonates with your ideal clients, so you never have to second-guess whether you sound "right."
3 actionable steps to get you posting confidently
A simple framework you can implement immediately after our session. No more staring at a blank screen wondering what to write - you'll have a clear process to follow every single time.
Concept copy frameworks to get your content flowing
Proven templates and structures that help you turn your expertise into engaging posts. These aren't generic fill-in-the-blank templates - they're frameworks designed to showcase what makes you different.
How to identify the stories that sell your services
Pinpoint the moments, experiences, and insights from your journey that will connect with your audience and demonstrate your expertise without feeling salesy or oversharing.
7 days of full support to get you started
Direct access to me for a full week after our session to answer questions, troubleshoot any roadblocks, and keep you moving forward with confidence.
When you built something people need and you're still talking about it like you're hoping they'll notice, something's not working.
You'll walk away with
[ Confidence ]
To post without spending an hour second-guessing every word
[ Freedom ]
From constantly comparing your content to everyone else's
[ Clarity ]
No more bookmarking "content ideas" that never feel right for your business
[ Excitement ]
About showing up online instead of dreading it
[ Authenticity ]
Finally sounding like yourself online instead of a corporate robot
[ Peace ]
Knowing you have a system that actually works for your brain
Oh, and an actual written guide
Because let's be honest - you're not going to remember everything we cover in 90 minutes. You'll get a personalised strategy guide delivered within 24 hours of our session that breaks down your specific messaging approach, your content frameworks, and all the insights we uncover together. No generic templates or one-size-fits-all advice - just your unique roadmap for showing up authentically online.
The concept copy frameworks suggested specifically for your expertise and how to use them
Examples of how to apply everything we discussed to real posts
The exact questions to ask yourself before posting anything
Your personalised messaging framework and tone guidelines
Your unique positioning statement and key differentiators
Hi, I'm Claudia
I've been chronically online since before it was cool
Aries ✴︎ Taurus ☾ Scorpio ↑
I've been in marketing for 7 years, but honestly, I've always been obsessed with the internet. Think: spending hours on The Sims, getting way too attached to my Neopets, and managing a One Direction fan page that eventually got banned. (Still quite bitter about that)
But I didn't just stay a fan - I built a career on it. From creating posts for authors and publishers to leading in-house marketing for wellness and lifestyle brands, I've spent years figuring out what actually makes people pay attention online.
And here's what I've learned: the algorithm doesn't buy your services - humans do. Most social media advice is designed for people trying to build massive followings, but you don't need a million followers - you need the right ones.
When you're constantly chasing trends or posting generic content, you sound like everyone else. Your expertise gets watered down into the same tired advice that could apply to any business. You become background noise instead of the go-to expert you actually are.
I've rebuilt my business more than once and tested everything I teach. Everything I say, I back. And if you're ready to forget about trends entirely and focus on speaking directly to the people who need what you offer, let's make it happen.
To answer a few questions
What if I'm not sure about my niche/messaging yet?
Totally okay. Part of our session is helping you get clarity on exactly that. You don't need to have it all figured out before we start - that's what we're here to work on together.
Do you provide ongoing support after the session?
Yes, you get seven working days of full support after our session, and honestly, my inbox is always open if you need a quick check-in down the line.
What platform is this focused on?
Instagram, but everything we cover can be translated to other platforms. The frameworks and messaging work everywhere - we just use Instagram as our main reference point.
Is this only a one-time thing?
Not at all. You can absolutely book another session down the line if your business evolves or you want to dive deeper into specific areas.
Is this a full social media strategy?
No, this isn't a comprehensive social media strategy. It's a focused guide to get you started thinking strategically about your content and messaging.
I'm not sure if this is for me?
Feel free to email me over at claudia@sondersocials.co.uk. Let's chat about it!